Seasonal swings
Clients in coastal and resort markets want to know what happens to traffic when the season changes, and what the plan is for the slow months.
For agencies and consultants
White Label SEO for Agencies With Florida Clients
You built the relationship. Your client trusts you with the website, the brand and the budget, and now they want to know why they are not showing up in Google when someone in their county searches. White label SEO lets you answer that without hiring a team. You sell it as your own service, and we do the work behind the scenes and give you reports you can present under your name. All prices on this page are in US dollars.
- Your brandClients see you, not us
- $1,250 setupCovers up to about 1,000 landing pages
- Two clientsThe minimum to start
- Reports you can presentWritten for your clients, not ours
Who this is for
The Kinds of Florida Agencies That Use a White Label Partner
Florida has a deep bench of small agencies. There are web studios in Orlando and Tampa that build good sites but have never run a search campaign, social media shops in Miami that get asked about Google every week, solo consultants in Sarasota with a book of dental and law clients, and design firms in Jacksonville that hear "can you also do SEO" once a month. Most cannot justify a full-time hire for a service a few clients use, and few want to turn a customer away.
That is the sweet spot. You keep the relationship, set your own price and decide how to describe the service. We handle research, page creation, listing work and reporting, behind the scenes. You never have to explain to a client why a page was not indexed yet, but you will get what you need to explain it if you want to.
How it works
From Signed Client to First Report
You sell the service
You decide the package and the price. We never contact your client and we never mention our name unless you ask us to.
You send the details
Business name, website access, the counties and cities the client serves, the services that earn the most and any compliance rules.
We audit and plan
We review the site, the Google Business Profile and the local landscape, then prepare a plan you can review.
We build
Landing pages are researched and written around real services and places, in volume, with your approval where you want it.
We track
Rankings, indexing and traffic are tracked for the client's real searches.
You present the results
Reports arrive in a form you can put your logo on and share with the client.
Pricing
What Agencies Pay
| Item | Price | Notes |
|---|---|---|
| Setup | $1,250 | Covers up to about 1,000 landing pages for a client |
| Monthly fee | $300 a month | Starts once 100 or more keywords are on page 1 |
| Minimum | Two clients | To start the program |
| Volume discount | Ten percent off at 10 or more clients | Applies to the program rates |
| Larger volume discount | Twenty percent off at 20 or more clients | Applies to the program rates |
The monthly fee is results-based as a billing fact: it begins once 100 or more keywords are on page 1. It is not a promise that any client will reach that point or by when.
Quality control
How Pages Stay Useful Instead of Repetitive
Volume is only valuable when pages deserve to exist. Each landing page we build for your client is tied to a service and a place, includes something true about that place, and is checked against the rest of the client's pages so they do not repeat each other. We limit the number of pages to what a client's service area can honestly support, and we talk with you before adding territory a client does not work. We do not host the pages for you. They live on your client's site or on a platform you agree on.
For regulated clients, such as dental, medical, legal and financial offices, the client must check the advertising rules that apply to them, and we flag anything that touches those rules. We do not invent reviews, awards or statistics, and we do not make claims we cannot support. That conservative approach is part of what keeps a client's pages safe over time.
Your margin
Pricing Your Own Service Is Entirely Up to You
We set what you pay. You decide what your client pays. Some agencies fold the service into a monthly retainer. Others sell it as a separate line. A few price it per location. Because the setup and monthly structure is fixed and public, you can work out your margin before you pitch, which is rare in this business.
A practical note on the billing model. Since the monthly fee begins only after a client has 100 or more keywords on page 1, the early months carry setup and your own costs. Plan your own pricing so it does not depend on those first months generating profit. We recommend agencies cover their own account management and reporting time in what they charge the client rather than counting on the later fee to carry everything.
Florida angles
What Your Florida Clients Will Ask About
Many towns, one business
A roofer or pool route spanning three counties needs pages for each town, not a single service area page.
Spanish-speaking customers
In several markets, clients ask whether to add Spanish pages. We advise case by case; it should be real Spanish, not machine translation.
Storm season
Clients ask how pages and profiles are kept accurate if they close for a storm. We give general guidance and leave emergency planning to professionals.
Licences and regulated fields
Medical, dental, legal and home-trade clients must check their own boards on advertising rules. We write carefully and route wording for approval.
Condo and HOA buyers
Vendors who sell to boards need pages written for managers and committees.
What you receive
Reports Written So You Can Forward Them
A report is only useful if a client can read it. Ours describe what was built, what was indexed, which searches are moving and what happens next, in plain language. We include the numbers that matter to a business owner, such as calls and form fills where tracking exists, and we avoid vanity metrics. You can add your logo and your own commentary, or present them as they are.
We do not promise that any keyword will rank or that any client will reach any number by any date. We report what happened and what we are doing about it. That honesty protects you when a client asks a hard question in month four.
Responsibilities
Who Does What
| Task | You | Us |
|---|---|---|
| Selling the service and owning the relationship | Yes | No |
| Collecting client details and approvals | Yes | We prepare the questions |
| Research, page creation and listing work | Review as you wish | Yes |
| Tracking and reporting | Present to the client | Yes |
| Client billing | Yes | No |
| Compliance review for regulated fields | Client and their counsel | We draft carefully and flag |
Pitching it
How to Sell SEO to a Florida Client Without Overpromising
The fastest way to lose a client is to promise a ranking. The fastest way to keep one is to describe the work honestly, show them what is being built and report on it in language they follow. A good pitch to a Florida business owner starts with their territory. Which counties do you serve? Which towns send you the best work? Which services do you want more of? Then it explains that new pages take time to be found, that Google profile and review work often moves sooner and that the plan is to build steadily and report monthly.
Seasonality belongs in the conversation. A client in a winter-resident market should expect traffic to follow the calendar. A client in a storm-prone county should know that a hurricane can interrupt both demand and operations, and that the plan includes keeping pages and listings accurate. Setting those expectations early makes the later conversations calmer.
Put the monthly fee, the setup and what is included in writing, in your own words, and make sure the client knows who to call. We stay behind the scenes, so you need to be the one who answers.
Before day one
What We Need From You for Each New Client
| Item | Why we need it |
|---|---|
| Business name, address, phone and hours exactly as they should appear | Consistency across pages and listings |
| Website access or an agreed way to publish pages | So landing pages can go live |
| Counties, cities and neighborhoods served | The map pages are built around |
| Services ranked by profit | So pages go first where they matter most |
| Licence and insurance details where relevant | Trust information shown accurately |
| Compliance rules for regulated clients | Wording is routed for approval |
| Any existing listings, ads or agency history | So we find problems early |
Illustrative situations
Three Kinds of Florida Client Scenarios
A home service company covering several counties
The plan leans on location pages, a corrected Google profile and review requests tied to each area.
A professional office with one location
The plan emphasizes service pages, reviews and clear practice descriptions, with compliance review of wording.
A seasonal hospitality business
The plan emphasizes trip-planning pages, accurate seasonal hours and content that answers visitor questions.
These are examples of how we think, not descriptions of real clients.
Where to learn more
More on the Program and Our Other Partner Sites
Our dedicated sites explain the program in more depth: white label SEO covers the program itself and white label PPC covers advertising. Our main site has a white label overview. If you also run paid campaigns for Florida clients, see white label PPC for Florida agencies, and if you prefer a lighter arrangement, read about the reseller program. For city-level detail your clients may ask about, our Florida city SEO guides are a useful reference, including Orlando and Jacksonville.
Questions
White Label SEO Questions From Florida Agencies
How much does white label SEO cost?
Setup is $1,250 and covers up to about 1,000 landing pages. The monthly fee is $300 a month once 100 or more keywords are on page 1. There is a two-client minimum, ten percent off at 10 or more clients and twenty percent off at 20 or more.
Will my client know you exist?
Not unless you tell them. You own the relationship and the brand, and reports can carry your name.
Can I white label for clients outside Florida?
Yes, though this page is written for Florida agencies. The program works anywhere we can research the market.
What if a client never reaches 100 keywords on page 1?
The monthly fee only begins at that point, but there is no promise any client will reach it. We report honestly on progress.
Do I get to approve content?
Yes, as much as you want. Many agencies approve high-stakes pages and let routine ones go out on a schedule.
Do you work with regulated clients like dentists and lawyers?
Yes, with care. The client must check their own board's advertising rules, and we flag anything risky for review.
How quickly can we start?
After a short call and the client details, we begin the audit. Timing depends on how fast information and access arrive.
For partners
For Partners: The Other Programs
Start Here
- Florida SEOOrganic search for Florida businesses: service pages, regional pages, site structure and what to expect.
- Florida Digital MarketingThe whole picture for Florida owners: channels, costs, a Florida year of seasons, measurement and a first 90 days.
- Florida MarketingA statewide hub for Florida businesses and the agencies that serve them: search, maps, ads, AI answers, websites and partner programs.
Get Found in Search
- Florida Maps and Local SEOGoogle Business Profile and the map pack for Florida businesses: service-area and storefront setups, multi-location, seasons and call tracking.
- Florida AI SearchMake facts about your Florida business clear and consistent so AI answers and chat tools describe it correctly.
- Florida Links and CitationsCitations and local links that matter for Florida businesses: chambers, associations, press, directories and what to avoid.
Paid Advertising
- Florida Google AdsGoogle Ads management for Florida businesses: campaign structure, geo targeting inside the state, seasonal budgets and tracking.
- Florida Bing AdsMicrosoft Advertising for Florida businesses: who it reaches, when it makes sense, importing from Google and its limits.
- Florida Meta AdsMeta Ads (Facebook and Instagram) for Florida businesses: retargeting, local offers, creative ideas, special categories and limits.
Social, Content and Website
- Florida Social MediaOrganic social media management for Florida businesses: accounts, a content calendar, community replies and reviews.
- Florida ContentStrategic Content Assets for Florida businesses: what to publish, who writes what and how accuracy is protected.
- Florida Web DesignWebsite design for Florida local businesses: page types, trust signals, mobile calling, speed, storm banners and tracking.
For Agencies and Resellers
- Florida White Label SEO (you are here)White label SEO for agencies, studios and consultants who sell to clients in Florida: how it works, reporting, pricing and onboarding.
- Florida White Label PPCWhite label PPC for agencies with Florida clients: Google, Bing and Meta campaigns under your brand, with clear monthly rates.
- Florida Reseller ProgramA reseller program for Florida freelancers, web designers, IT firms, print shops and accountants: who owns the client, how it works and onboarding.
Get in Touch
Have Florida Clients Asking for SEO You Cannot Deliver Yet?
Tell us how many clients you would start with, what trades or professions they are in and which counties they sell in. We will map out onboarding and reporting. Call 610-825-4363 or email hello@getphound.com, and our CEO joins the call.